While discussing the Febreze scandal with my lovely wife last night, she pointed out how the entire thing was overblown by the media. Several large American, European and Australian news aggregators were posting links to the "Teacher Febreze's Student" story.
The story took off like a bullet. She wondered why? How does something like this rate international attention up against stories like the death of a kid on a Labrador ice flow, or a staffer at Workers Compensation accessing peoples files?
Is the fact that Labrador residents get sub-standard search and rescue services not more important than a kid getting Febrezed by a teacher? Does a child freezing to death, lost on an iceflow while Canadian military search and rescue helicopters failrd to join the search for Winters until 48 hours after he went missing. Is a report that public servants may be snooping into your private data not a much bigger issue?
I think so, but neither of these stories have gotten the inches of digital and analog ink that the Febreze story got.. These, and other stories were deodorized. The stink that should have been generated by both stories was overwhelmed by Febreze.
I am just as guilty.
Perhaps it is the novelty of the story. One of those what the heck, stories of the weird things. Perhaps, people could relate to it more because they have children or grand children in school. It is safe to state that "Teacher Febrezed Student" is very click friendly, it arouses your curiosity.
Just look at the comment sections of any provincial media or blog. People were glued to the Febreze story, it captivated people.
What does that say about the media, and society as a whole?